Creating, managing and monitoring customer value in the on- and offline world / Evert de Haan

Proefschrift Rijksuniversiteit Groningen ter verkrijging van de graad van doctor in het jaar 2016
rdfs:label "Creating, managing and monitoring customer value in the on- and offline world / Evert de Haan"
schema:name "Creating, managing and monitoring customer value in the on- and offline world"
schema:author Haan, Evert de (1985-)
schema:contributor Verhoef, Pieter Cornelis (1972-)
schema:description "Proefschrift Rijksuniversiteit Groningen ter verkrijging van de graad van doctor in het jaar 2016"
"Promotores: Prof. dr. P.C. Verhoef, Prof. dr. T. Wiesel"
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http://purl.org/dc/terms#issued "2016"
schema:about Online-systemen
Retention
Kostenanalyse
Advertising
Clients
<http://data.bibliotheken.nl/id/thes/p077607570>
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schema:inLanguage "en"
schema:isBasedOn Creating, managing and monitoring customer value in the on- and offline world / Evert de Haan
schema:isPartOf Theses in economics and business
schema:isbn "9789036785297"
schema:numberOfPages 167
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