International series in quantitative marketing

Building models for marketing decisions / Peter S.H. Leeflang ... [et al.]schema:ProductModel Differential games in marketing / Steffen Jørgensen, Georges Zaccourschema:ProductModel Dynamic models of advertising competition / by Gary M. Ericksonschema:ProductModel Dynamic models of advertising competition : open- and closed-loop extensions / Gary M. Ericksonschema:ProductModel Expert systems for scanner data environments : the marketing workbench laboratory experience / John M. McCann, John P. Gallagherschema:ProductModel Managing business interfaces : marketing, engineering, and manufacturing perspectives / ed. by Amiya K. Chakravarty, Jehoshua Eliashbergschema:ProductModel Market response models : econometric and time series analysis / by Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultzschema:ProductModel Market response models: econometric and time series analysis / Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultzschema:ProductModel Market segmentation : conceptual and methodological foundations / Michel Wedel, Wagner A. Kamakuraschema:ProductModel Market segmentation : conceptual and methodological foundations / Michel Wedel, Wagner A. Kamakuraschema:ProductModel Market-share analysis : evaluating competitive marketing effectiveness / Lee G. Cooper, Masao Nakanishischema:ProductModel Marketing decisions under uncertainty / Dung Nguyenschema:ProductModel Marketing management support systems : principles, tools and implementation / Berend Wierenga, Gerrit van Bruggenschema:ProductModel Marketing research and modeling: progress and prospects : a tribute to Paul E. Green / ed. by Yoram (Jerry) Wind, Paul E. Greenschema:ProductModel New-product diffusion models / ed. by Vijay Mahajan, Eitan Muller, Yoram Windschema:ProductModel

International series in quantitative marketingschema:ProductModel