Advertising & IMC : principles & practice / Sandra Moriarty, Nancy Mitchell, William Wells
| rdfs:label | "Advertising & IMC : principles & practice / Sandra Moriarty, Nancy Mitchell, William Wells" |
| schema:name | "Advertising & IMC : principles & practice" |
| schema:author | Moriarty, Sandra Ernst |
| schema:contributor | Wells, William D. (1926-) |
| Mitchell, Nancy (1950-) | |
|
schema:same |
<http:/ |
|
schema:main |
<https:/ |
|
http:/ |
"2015" |
| schema:about | Advertising |
| Marketing-mix | |
|
schema:book |
"Tenth edition, global edition" |
|
schema:in |
"en" |
| schema:isbn | "1292017392" |
| "9781292017396" | |
|
schema:number |
669 |
| schema:publication |
<https:/ |