Incorporating responsiveness to marketing efforts when modeling brand choice / Dennis Fok, Philip Hans Franses, Richard Paap

<http://data.bibliotheken.nl/id/nbt/p22774568X>

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rdfs:label "Incorporating responsiveness to marketing efforts when modeling brand choice / Dennis Fok, Philip Hans Franses, Richard Paap"
schema:name "Incorporating responsiveness to marketing efforts when modeling brand choice"
schema:author Fok, Dennis (1977-)
Erasmus Research Institute of Management (Rotterdam)
schema:contributor Paap, Richard
Franses, Philip Hans B.F. (1963-)
schema:description "Ook verschenen als online resource"
schema:sameAs <http://www.worldcat.org/oclc/67056595>
schema:mainEntityOfPage <https://data.bibliotheken.nl/.well-known/genid/554ccc46b875bef1fcca5f4ee4faebb5>
http://purl.org/dc/terms#issued "2001"
schema:about Households
Econometrische modellen
consumentengedrag
<http://data.bibliotheken.nl/id/thes/p077607570>
Koopgedrag
marketing
Merken (commercie)
schema:inLanguage "en"
schema:isPartOf ERIM report series research in management / Erasmus Research Institute of Management (ERIM)
schema:numberOfPages 23
schema:publication <https://data.bibliotheken.nl/.well-known/genid/afa913f2ef76f07f22d36251a3a28c90>
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