Evaluating direct marketing campaigns : recent findings and future research topics / Jonker J.J., Franses Ph.H.B.F., & Piersma N
Ook verschenen als online resource
| rdfs:label | "Evaluating direct marketing campaigns : recent findings and future research topics / Jonker J.J., Franses Ph.H.B.F., & Piersma N" |
| schema:name | "Evaluating direct marketing campaigns : recent findings and future research topics" |
| schema:author | Econometric Institute (Rotterdam) |
| Jonker, Jedid-Jah Jan (1974-) | |
| schema:contributor | Franses, Philip Hans B.F. (1963-) |
| Piersma, Nanda | |
| schema:description | "Ook verschenen als online resource" |
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schema:same |
<http:/ |
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schema:main |
<https:/ |
|
http:/ |
"1998" |
| schema:about | Direct marketing |
| Statistische methoden | |
| direct marketing | |
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<http:/ |
|
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schema:in |
"en" |
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schema:is |
Report / Econometric Institute, Erasmus University Rotterdam |
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schema:number |
31 |
| schema:publication |
<https:/ |