Brand-added value : theory and empirical research about the value of brands to consumers / Hendrik Jan Riezebos

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rdfs:label "Brand-added value : theory and empirical research about the value of brands to consumers / Hendrik Jan Riezebos"
schema:name "Brand-added value : theory and empirical research about the value of brands to consumers"
schema:author Riezebos, Hendrik Jan (1960-)
Erasmus Universiteit Rotterdam. Faculteit Bedrijfskunde
schema:description "Ook verschenen als online resource"
"Proefschrift Erasmus Universiteit Rotterdam"
"Rotterdam School of Management"
schema:sameAs <http://www.worldcat.org/oclc/1023515219>
schema:mainEntityOfPage <https://data.bibliotheken.nl/.well-known/genid/d823523eea996fb469601f82f0edaed4>
kbdef:hasDerivative Brand-added value : theory and empirical research about the value of brands to consumers / H.J. Riezebos
http://purl.org/dc/terms#issued "1994"
schema:about Consumer behaviour
marketing
Merken (commercie)
merken
<http://data.bibliotheken.nl/id/thes/p077607570>
Marketing; in- en verkooppolitiek
consumentengedrag
schema:inLanguage "en"
schema:isPartOf PhD series in general management / Faculteit Bedrijfskunde/Rotterdam School of Management, Erasmus University Rotterdam
schema:isbn "9051663676"
schema:numberOfPages 271
schema:publication <https://data.bibliotheken.nl/.well-known/genid/39fd725a9aeca9f6d4f634a612c8a74a>

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